Automattic recently won a cybersquatting case against Thesis developer Chris Pearson (Thesis is a WordPress framework). In my opinion, Chris Pearson should have won the case, but before I explain why, allow me to back up a little and explain what this story is all about. Automattic and Chris Pearson …
Search engine optimisation is key to marketing your website and increasing organic traffic, subscribers, and ultimately, sales. To help you analyse and optimise your search engine presence, many companies and shop owners turn to the help of premium SEO services and expensive SEO marketing companies. It makes sense if you …
Affiliates need to work hard for their money. They need to create landing pages and detailed reviews on their blogs, they need to check stats and conversions frequently to see what is performing well, and they need to take risks for everything to pay off. Deciding which product or service …
The glory of WooCommerce lies in the fact that it’s completely opensource. That means your average developer can tap into the API and make a plugin that improves the functionality of WooCommerce. WordPress users are used to this type of system, since it seems like any feature desired can be …
WP Engine is a popular managed WordPress hosting service that boasts over 50,000 customers across 120 countries in the world. I have spoken about WP Engine a lot over the last month; most recently in my chat with David Vogelpohl of WP Engine. A managed WordPress hosting solution such as …
Email marketing is an effective strategy for promoting your brand, product, and services. Many website owners use established email marketing services such as MailChimp. There are some drawbacks to using hosted email marketing services to manage your promotions. Firstly, you need to abide by their rules and guidelines. For example, …
Website Policies is an online service that allows you to quickly create professional policies for your website. These policies are drafted by attorneys for use on your website. All you have to do is customise the documents for publishing on your own website. The service is free for personal use …
Not enough blog readers buying your products? Join the club. If you could only work out where you are losing leads then you could fix them. If you are a blogger who wants to earn more, then converting more readers into buyers is what you want to do. This article …
Bounce rate. The monster analytics metric you love to hate because, firstly, you’ve heard a high bounce rate is bad for business, and secondly, you probably have no idea what to do to reduce your bounce rate to an all-time low. But you have absolutely no reason to fear bounce rate. …
It’s 2015 already and nearly everybody I know is on that New Year’s resolution craze. I have a few resolutions too, like smoking lesser this year than I did last year. I also want to stay on top of my deadlines a little better than I did last year but …